As everyone may be aware by now, Google released an algorithm change in March 2011 called Panda (a.k.a. Farmer) that changed rankings in many sites, maybe even yours. The change pushed many sites down in the rankings and others up. Several affiliates have been concerned about this new approach ever since and rightfully so. Since the original release, Google has since put out several updates. Here is a timeline of those updates:
Google Panda: The Timeline
- Panda #20 on September 27th
- Panda 3.9.2 on September 18th
- Panda 3.9.1 on August 20th
- Panda 3.9 on July 24th
- Panda 3.8 on June 25th
- Panda 3.7 on June 9th
- Panda 3.6 on April 27th
- Panda 3.5 on April 19th
- Panda 3.4 on March 23rd
- Panda 3.3 on about February 26th
- Panda 3.2 on about January 15th
- Panda 3.1 on November 18th
- Panda 2.5.3 on October 19/20th
- Panda 2.5.2 on October 13th
- Panda 2.5.1 on October 9th
- Panda 2.5 on September 28th
- Panda 2.4 in August
- Panda 2.3 on around July 22nd.
- Panda 2.2 on June 18th or so.
- Panda 2.1 on May 9th or so.
- Panda 2.0 on April 11th or so.
- Panda 1.0 on February 24th
There are some great articles and blog posts that you can find but this has certainly changed the way SEO will be done in the future. Have a look at some videos and other information below that explains the origin and maybe provide some insight into what you can do differently to cage the ‘Panda’.
How Google’s Panda Update Changed SEO Best Practices (video)
Infographic: The Google Panda Update